Capturing Value from Knowledge Assets: The New Economy, Markets for Know-How, and Intangible Assets Case Solution
The enhancing freedom of the markets as well as the formation of new markets for intermediate products is stripping business-level competitive advantage back to its essential core: hard to create and difficult to copy intangible assets.
This article elucidates implications for the direction of intellectual capital inside companies and investigates these developments.
PUBLICATION DATE: April 01, 1998
This is just an excerpt. This case is about STRATEGY & EXECUTION