Designed to study the structure, implementation, and sustainability information strategy (IBS), Capital One made in 1990. Specific issues of interest are the impact of mass customization on the structure of the industry, the ability to transfer skills IBS new sectors, and the impact of the Internet on industry structure and competition strategies. "Hide
by Bharat N. Anand, Michael G. Rukstad, Christopher Paige Source: Harvard Business School 28 pages. Publication Date: April 24, 2000. Prod. #: 700124-PDF-ENG