What exactly is business model innovation? A business model is considerably more than a description of a specific product or service. It also describes how the organization will produce gains from doing so and the abilities and resources needed to execute that value proposition. The key periods of business model innovation are exploration, pattern-finding, concept development, prototyping, piloting, and scaling.
This technical note examines each of the phases in more detail, with suggested techniques along the way. It includes worksheets for pupils on concept development, value chain analysis, and piloting. The note is meant to be used in conjunction with "Leading Organic Growth: Module Caselets" (UV1643), which also includes an educator's teaching note that summarizes a course module.
PUBLICATION DATE: June 30, 2009 PRODUCT #: UV1642-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP