Covers issues President Lula to reduce the "Brazil cost" and grow like other BRIC countries (Brazil, Russia, India and China). Experts agree that for Brazil to grow as other BRIC countries, the Brazilian government will have to reduce the cost of doing business in the country ("Brazil cost"). At the same time, the task of President Lula is to develop programs that will accelerate growth without compromising the progress made in reducing inequality and poverty. Can the Brazilian government and the reverse inequality to grow at the same time? What strategy should follow Lula in his second term? Does Brazil belong to the BRIC? What these countries have in common? "Hide
by Aldo Musacchio Source: HBS Premier Case Collection 25 pages. Publication Date: January 2, 2007. Prod. #: 707031-PDF-ENG
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