Provides a comprehensive background video rental industry and home entertainment giant Blockbuster Inc. Blockbuster Inc. follows the life from the early days under founder Wayne Huizenga to the most recent developments under 2003 CEO John Antioco. Looking at the various strategic decisions of its leaders have done in the past few decades, the students come to better understand how Blockbuster Inc. has become a dominant player in the industry. Also studied economics exciting home video industry, paying particular attention to the unique revenue sharing model that has emerged in recent years. Understanding Blockbuster Inc. and background video industry also allows students to better analyze various technological threats change (such as DVD, DivX, sell-through, home delivery, online subscription services, personal video recorders, pay-per-view and video-on-demand). "Hide
by Peter J. Coughlan, Jennifer L. Illes Source: Harvard Business School 20 pages. Publication Date: December 18, 2003. Prod. #: 704404-PDF-ENG
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