Big Spaceship: The Evolving Agency Case Solution
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
PUBLICATION DATE: June 15, 2016
"Big Spaceship: The Evolving Agency," talks about the development of Big Spaceship, a marketing and marketing agency, from a product-focused company to a relationship-oriented one as customers look for much deeper and much more significant long-lasting collaborations. Big Spaceship had actually changed its technique, organizational structure, and human capital appropriately. Had he discovered the ideal method to arrange his individuals and structure the company following the shift from project-based to relationship-based work, or were more modifications required? What brand-new systems and procedures were required to guarantee a consistent output of excellent quality work? Lebowitz was happy that the company had actually kept a noticeably various feel from, and technique to operate than, standard marketing companies, and Lebowitz and his coworkers desired to keep these intangible aspects as the business developed.
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