India's wireless giant Bharti Airtel (Airtel) exemplifies many of the tenets set forth in the publication The New Age of Innovation by CK Prahalad and MS Krishnan.
Broken up into two segments, Case (A) asks students to assess the Indian environment and Airtel's abilities to be able to determine strategies for growth. Case (B) reviews the strategies Airtel pursued and the subsequent results.
PUBLICATION DATE: May 23, 2011 PRODUCT #: W88C34-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP