The case describes the challenges Ben Fiorentino, head of the second-generation family business equipment, have to deal with as it decides whether and how to sell the business. Business faces the classical problems facing family businesses: the third generation consists of a large number of members, but only some of them are interested in business management. In addition, Ben provides hard times in the future due to increased competition. He must decide how to respond to the overture to buy a business, especially in how to build support in the family and in the professional ranks of management. "Hide
by Michael D. Watkins Source: HBS 2 pages. Publication Date: December 3, 2001. Prod. #: 902052-PDF-ENG