The founder of a water supply, packaging and purification business in Ghana, Africa, faces some dilemmas that are functional. The creator needs to come up with policies to ameliorate the company's recent functional capabilities to persuade this demand, although demand has grown for the company's water sachets.
He and the operations manager need to determine how the company can position itself as a successful high-growth company in a developing and Ghanaian market that is at times doubtful.
PUBLICATION DATE: April 16, 2013 PRODUCT #: W13219-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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