This innovative project to connect schools to the Internet and put computers in the homes of students, Bell Atlantic combined its needs in beta testing for the technology trial with school reform in Union City, New Jersey public schools under the guidance of Chairman Raymond Smith. Part of the HBS Social Enterprise Video Series on business leadership in the social sector (BLSS). Established in connection with the 1998 BLSS national leadership forum, focus on a new business model involved in the social sector, viewing social needs, opportunities for development and testing of innovations.
Videos provide a springboard for discussion and identify different groups of business / community-based projects in three interrelated areas that contribute to the city's economic prosperity: public education, welfare to work, and urban investment. Viewers will receive practical information about applying the best lessons from these models, whether it's business leaders think about the role of their companies or community leaders considering partnerships with business. "Hide
by Rosabeth Moss Kanter Source: Video Supplement Publication Date: July 1, 1998. Prod. #: 399501-VID-ENG
Related Case Solutions & Analyses:
ABBs Hydropower Sustainability Dilemma
Orchid Ecotel: Leveraging Green Hoteling as Core Competency
Wm. Wrigley Jr. Company
Measuring Physician Contribution to the Healthcare Safety Net
TechMission: Jesus Justice and Technology
McDonalds Russia: Managing a Crisis
Seattle Public Schools–1995-2002 (C1): Race Class and School Choice
Airline Industry
Wal-Mart and Carrefour Experiences in China: Resolving the Structural Paradox
New Product Development
