It was the beginning of 2010 , December and a recently formed team of analysts and consultants at Kristoffer Consulting were gearing up to finish their report for Bei Capelli, an Indianapolis-based hair salon catering to middle-class girls. The co-owners needed to develop a strategy to pursue future growth, and believed that Bei Capelli had reached capacity at their current location.
Kristoffer Consulting was looking at growth strategies that range from franchising, new places, and new services to increase Bei Capelli's fiscal operation. The report was delayed till the last week of January, and the team was attempting to evaluate what information they must gather from the owners to complete their evaluation. The team has some difficult company integrity issues and client troubles.
PUBLICATION DATE: September 21, 2011 PRODUCT #: W11182-HCB-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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