The case examines the factors that affected the founders' decision to create Bayt.com in Dubai, and the way the online job website transformed recruitment practices in the Middle East by easing access to ability and talent throughout the MENA region.
Among the drawbacks that are locational the company needed to overcome were low internet penetration speeds, ethnic hurdles, and diverse legal and regulatory systems.
PUBLICATION DATE: December 19, 2014 PRODUCT #: INS824-PDF-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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