In July 1995, JC Penney announced a reward of United Parcel Service (UPS) billion, five-year contract for the supply of services. It was the largest distribution contract ever awarded and presented a dramatic concentration of business Penny from one carrier. Invites students to assess the financial performance of Federal Express and UPS. The two companies compete intensely for industry dominance overnight parcel. Does not require a numerical students, but rather, their tasks include the interpretation of results and reflections on the impact of result.
This Darden study. "Hide
by Robert F. Bruner, Derick Bulkley Source: Darden School of Business 21 pages. Publication Date: 06 Oct 1995. Prod. #: UV0004-PDF-ENG