Avon Products China (A) Case Solution
The central government of China prohibited all kinds of direct selling in China in April 1998, executives at Avon China must determine the best way to react. The first direct sales business to enter China to outsiders after its launch, Avon triggered widespread interest among the Chinese in direct selling.
Nevertheless, the government cracks down on local mistreatment of direct selling by ban all forms of the practice, as Avon is about to complete a new $40 million plant in Guangzhou. Avon must determine whether to abandon its conventional business model in the face of these developments.
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
PUBLICATION DATE: December 22, 1999 PRODUCT #: 300053-HCB-ENG