Director of Operations at Avalanche Corporation faced with some major decisions. The company is experiencing significant difficulties in matching supply and demand. As a result, the company was over-production and was forced to sell the excess at a loss. At a recent meeting of the board, vice president of marketing said the new product snowboard, avalanche Racer. She presented her study for the introduction of a new product at this time skiing, highlighting sales of ski equipment in the last five years. Board meeting concluded with the CEO objectives operations director with developing analysis and reporting its findings to the council next week. "Hide
by Owen Hall, Kenneth Ko Source: Richard Ivey School of Business Foundation 3 pages. Publication Date: 03 May 2011. Prod. #: W11085-PDF-ENG