Audible Inc. is one of the largest suppliers of audio content, such as books, magazines and newspapers. The company has a large "library" of hours of content, strong alliances with partners, including Microsoft, Amazon, and Random House, and a growing customer base. But the company has lost money since it started. Chief Executive Officer and Chief Financial Officer has to decide how to raise funds to keep the company going while maintaining its partner and customer relationships. "Hide
by Charlene Zietsma, Ken, Mark, Jordan Mitchell Source: Richard Ivey School of Business Foundation 20 pages. Publication Date: June 22, 2004. Prod. #: 904M25-PDF-ENG