Archie Norman describes efforts over five years to turn around the company restore financial control, providing management, creating pilot projects, where people felt free to innovate, introducing back to the roots of the strategies that put the customer first, and the creation of a culture characterized by high involvement of employees and rapid innovation and implementation of new ideas. "Hide
by Michael Beer, James Weber Source: Harvard Business School 22 pages. Publication Date: 09 Oct 1997. Prod. #: 498007-PDF-ENG
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