Crowdsourcing by TopCoder business model in which software is developed through online tournaments, are presented. The case shows how the TopCoder has created a unique two-way innovation platform, consisting of a global community of developers 225.0000 who compete to write software modules for over 40 clients Provides detailed information unique innovative platform on which software package developed in the framework of current online competitions. By outlining the evolution of the company, the problem of creating and updating web community platform competition illustrated. Experiences and perspectives with TopCoder community members and customers to help show what it means to work within or in collaboration with the Internet community. In the case of distributed innovation and its potential benefits as a corporate solution mechanism discussed. Issues related to scalability TopCoder, profitability and growth are also studied. "Hide
by David Garvin Source: Supplement 4 minute video. Publication Date: 03 Oct 2011. Prod. #: 312708-VID-ENG
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