Allston: Brand vs. Architecture Harvard Case Solution & Analysis

Harvard University President Lawrence Summers presided over the final interview with world-renowned architects to be considered for the research complex planned for the extended campus of Harvard University in Allston. The selection process has absorbed nine months of 2005 and increased long debate about permanent Harvard architecture. As the proposed new complex will get teachers, students, alumni, neighbors and the public?
To enhance their effectiveness, color cases should be printed in color. "Hide
by Arthur I Segel, Andre F. Perold, Christopher Gordon Source: Harvard Business School 11 pages. Publication Date: November 8, 2007. Prod. #: 208079-PDF-ENG

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