Alison Barnard Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies

Alison Barnard Case Solution

PROBLEM STATEMENT:

Due to the recent events, as mentioned at the terminal part of “Executive Summary’, she is re-thinking as to what course of action she would take to ‘replicate’ herself and how should sheen-fectively communicate her style of doing business and who she should be hiring in order to re-place the outgoing personnel.
Analysis

VRINE ANALYSIS:

VRINE Analysis analyzes a business’ resources and value that the business possesses at status quo. VRINE stands for Value, Rarity, Inimitability, Non-substitutability and finally Exploitabili-ty.

Below is the VRINE ANALYSIS of Alison Barnard:

VALUABLE:

• Value addition: The value added in her jeans, tops and accessories and the customer ser-vice combined to provide value to her customers
• Observation and determination to excel: She is not only an avid shopper but also a keen observer as she has been observing females’ figures to evaluate the size of jeans fitting and also observing a woman during her conversation with a sales representative. Along with this, she is keen to excel by her untiring efforts.
• Customer service: Customer service is one of the top most agendas of her job and for that she has experience regarding her competencies as she had accomplished her market-ing course from the university.
• Hard work and passion: Her hard work is a point where she gains immensely. She works six days a week and ends her job at 08:30 in the evening. She also opens her busi-ness in Sundays, albeit a bit late. Her passion towards her job involves monitoring and overseeing her store’s layout and consistently the store experiences flux as per taste of the owner. Her aesthetic sense is also above par and she scores high on her commitment and work ethic.
• Business partners: She has a array of brand partners who have immense goodwill in the mind of customers and above par brand equity.
RARITY:

• Fitting jeans and tops:It is rarely witnessed in the fashion industry that emphasis is given on fitting jeans, which is supposedly – and after survey evaluation – determined to be the top most priority of women and the reason they do not like shopping is that women find it taxing to shop for fitting jeans than a pair of shoes.
• Business Background: She has a unique business background with her father being a serial entrepreneur.. Also, her mother has business background. She has a number of friends who are competent in their own right and also one of her friends helped her find a good business location. Her Uncle is an accountant by profession that leveraged her ef-forts manifold and helps her maintain finances.
• Location: It is unique in the sense that there is less competition around and located at a very aesthetically appealing area. The place is located somewhere where the target market is located.

INIMITABILITY:

• Right jeans for women: She has got the appropriate jeans for women, something which women find attractive and according to their vogue tastes and choice.
• Fashion taste: A factor intrinsic in the owner is her fashion taste and her competency level. She had worked in a fashion boutique before and attended fashion shows that developed her latest trends and skill-set. She has a taste for fashion and even gives her client free tips on the specificities of her choice.
• Business Philosophy: Her business philosophy is that women do not like themselves and only feel good when they really think the outfit is aligned with their personalities. Her decisions and actions are reflective of this philosophy, which demands more perfectionist approach and more attention to detail
• Interior design: Her store’s layout and interior designing is what she constantly seeks to improve upon. She is dynamic about it and the outlet witnesses’ flux of interior design-ing. With the help of her friend who did its engineering, she is able to add value to her store’s layout that serves to attract clients.
• Software: She purchases inventory software to leverage her business goals. The softwa-regives her competitive advantage, something that other ordinary retailers are unable to afford...........................

This is just a sample partial case solution. Please place the order on the website to order your own originally done case solution.

Alison Barnard Harvard Case Solution & Analysis