Alexander Bandelli is possible a new way of real estate transactions carried out in the north-eastern region. He just joined Ronsini and Fitch and invited senior management to go to the customer attention than the old, traditional focus of the transaction. Alexander has many challenges facing him. As it should the priorities of his work? Had he concentrated outside the organization or internally? Whether the organization is ready for this change project? What should he do first? "Hide
by Thomas J. DeLong, Catherine Conneely Source: Harvard Business School 9 pages. Publication Date: February 23, 1999. Prod. #: 899146-PDF-ENG