AK 47 RE-POSITIONING TO REGAIN MARKETSHARE Harvard Case Solution & Analysis

AK 47 RE-POSITIONING TO REGAIN MARKETSHARE Case Solution

Producers of AK 47 after danger from USA market chose to diversify and alter the position. Because of this, the logo design was altered, more recent lines were included and the focus moved to house market

This is just an excerpt. This case is about Business

 

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