The head of a key account team at Ai Li Industrial Company Ltd (Ai Li) is discussing the possibility of bidding for a new account with the major North American department store. The account will include the production of compact makeup items for the upcoming holiday season. Although the potential benefits of the procedure is considerably more significant, it would require almost one-third of the full production potential of Ai Li. "Hide
by Peter C. Bell, Joanna Wong, Frederick Chan, lleana Funez Source: Richard Ivey School of Business Foundation 4 pages. Publication Date: August 17, 2007. Prod. #: 907E17-PDF-ENG
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