The director of S & A Software Group was rethinking his entrepreneurial journey. It was in August 2013, and over the past 16 years he had found the evolution of the company's main product - enterprise resource planning applications for educational institutes - along with a variety of business models linked with it. He had thought of Blue Print software as a device to empower the accelerated development of software applications, while the product strategy evolved through various stages.
He was searching for answers to these questions: What are the potential alternatives for improving the main product in the coming years as he aspired to take his business to another level? Was it possible to offer it as a service? Is it sensible to take Blue Print applications to the industry? Sangeeta Shah Bharadwaj is affiliated with Management Development Institute.
PUBLICATION DATE: February 03, 2015 PRODUCT #: W14677-PDF-ENG
This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS
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