A Great Place to Work!? Understanding Crowdsourced Employer Branding Harvard Case Solution & Analysis

A Great Place to Work!? Understanding Crowdsourced Employer Branding Case Solution

We gathered 38,000 evaluations of the greatest and least expensive ranked companies on Glassdoor, an online crowdsourced employer branding platform. Utilizing IBM Watson to examine the information, we determine 7 employer branding worth proposals that present, previous, and prospective workers care about when they jointly assess companies. Based on these findings, we reveal how companies can utilize crowdsourced recruiter branding intelligence to end up being extraordinary offices that draw in extremely certified workers.

This is just an excerpt. This case is about ORGANIZATIONAL DEVELOPMENT

PUBLICATION DATE: March 01, 2017

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