Explores the problems of commercialization leading edge technology. After seven years, E Ink has spent more than $ 100 million for the commercialization of electronic ink. Since the business is growing, but the resources are exhausted, the case addresses the key compromises in bringing new technologies to market. "Hide
by David B. Yoffie, Barbara J. Mack Source: Harvard Business School 24 pages. Publication Date: June 28, 2005. Prod. #: 705506-PDF-ENG
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