Teradyne, a leading manufacturer of semiconductor test equipment, has begun the long-term efforts to improve its product development capabilities and implement more formalized approaches of project management. Considers the development of a new generation tester, which involved significant hardware and software. To do this, the company decided to implement a new approach to project management and project teams. Offers a discussion of the effectiveness of these approaches and general lessons for managing product development.
Includes color exhibits.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Francesca Gino and Gary P. Pisano Source: Harvard Business School 23 pages. Publication Date: September 16, 2005. Prod. #: 606042-PDF-ENG