Sanjay Nayak, co-founder of Bangalore-based start-up, the network Tejas, faced with two very different opportunities to choose between: pursing short-term, measurable, but losing a contract with major telecommunications customers Tejas in India, or ill-defined, long-term, worldwide OEM agreement with one of the top-tier manufacturers of telecommunications equipment. Both options require a certain amount of investment to be profitable.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Daniel J. Isenberg Source: Harvard Business School 17 pages. Publication Date: December 11, 2006. Prod. #: 807058-PDF-ENG