General Motors at Ninety: Aspiring to be Great Again Case Solution
Pedagogical Goals:
This case has 3 mentor goals: To establish the link and check out in between method and monitoring (i.e., the content side and the procedure side) To check out the shift companies are making from a production to an understanding economy (and the ramifications for management) To show and highlight the value of worth development and reasonable procedure in the understanding economy
GM, the world's biggest business, marks its 90th year in operation in 1998. The business's market success, share, and share cost are all under huge pressure specifically relative to crucial competitors.
This is just an excerpt. This case is about Strategy
published: 01 Jan 1998
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