In today's rapidly changing competitive environment, companies are faced with the need to be more nimble and adaptive. While often able to establish a certain level of performance, based on existing technologies, firms are equally likely to appear flat-footed in the face of the new technology. Discusses strategic entrepreneurship as a means by which companies can use both their current competitive advantages of exploring the possibilities in the future. Achieving a balance between exploitation and exploration consists of more than just distribution of resources equally between the two processes. As already mentioned, the exploration and are responsive, structurally and culturally different processes. "Hide
by R. Duane Ireland, Justin W. Webb Source: Business Horizons 11 pages. Publication Date: January 15, 2007. Prod. #: BH221-PDF-ENG
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