In November 2006, Harry Sloan, Chairman and Chief Executive Officer of Metro-Goldwyn-Mayer Inc (MGM) has movie star Tom Cruise and his partner Paula Wagner a chance to run United Artists (UA), sleeping in a portfolio studio MGM. Just over two months ago, Viacom chairman Sumner Redstone publicly complained controversial behavior Cruise and Cruz and abruptly ended a 14-year relationship with Wagner's studio Viacom, in Paramount Pictures. Proposal Sloan gives Cruise a chance to strike back. Can Cruise, Wagner, and Sloan, who sees the deal as "an interesting experiment" aimed at bringing incentives studio and creative talents to make a partnership work? "Hide
by Anita Elberse, Peter Stone Source: Harvard Business School 19 pages. Publication Date: November 5, 2007. Prod. #: 508057-PDF-ENG