Dragon’s Teeth Vineyards Harvard Case Solution & Analysis

Dragon's Teeth Vineyards  Case Solution

It is being considered by South Africa’s wine producer, Dragon’s Teeth Vineyards,whether to use genetically modified organisms (GMOs) in its winemaking procedure. Significantly enhance the quality of the final product via using GM yeasts in fermentation in addition to gMOs guarantee to lower the prices of wine production through increased yields and decreased processing times. On the other hand, the marketplace recognition of GMOs is uncertain, due to perceived health hazards and reactions from conventional "old world" producers who consider the best thing about wine lies in its craft, reliance on local land and climate, and built-in variability.

This is just an excerpt. This case is about TECHNOLOGY & OPERATIONS

PUBLICATION DATE: December 04, 2003

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