Lifeline Systems, Inc. (B) Case Solution
This was in1997, Lifeline Systems continues to grow its service business to $32 million, 56% of the total revenues of the firm. Lifeline systems turn to Lifeline Central over their tracking service, enlarging the business's subscriber base by 30%. The firm decides to invest over $11 million in a fresh subscriber tracking system to keep its market direction. Bythe end of 1998, its corporate headquarters moves from Cambridge, MA to suburban Boston to lower real estate prices. Changes in the eldercare sector additionally fascination increase: companies become interested in supplying eldercare referral reductions in Medicare result, as an employee benefit in less home healthcare by nurses, and Lifeline forms strategic partnerships with the American Red Cross and an assisted living community programmer.
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
PUBLICATION DATE: February 17, 1999