ArthroCare Case Solution
A nascentfirm in the medical devices arena, ArthroCare, has been public for six months, and its stock- after performing well initially - is falling.
At exactly the same time, the firm is faced with several tactical decisions that could influence immediate gains and hence possibly damage the stock price.
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
PUBLICATION DATE: December 01, 1997