Bombardier: Canada vs. Brazil at the WTO Case Solution
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Although there were events happening in the other part of the world, they nevertheless, endangered Bombardier's hard-won success. A terrible trade dispute with Brazilian competition Embraer was dragging on with no end in sight into its fifth year. Recent happenings at conflict within WTO drove his team to choose a strategy for potentially the most crucial year in the business's history and CEO Robert Brown.
This is just an excerpt. This case is about GLOBAL BUSINESS
PUBLICATION DATE: February 20, 2003
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