China Internet and Search Market Case Solution
In this note, the market of China is discussed for Internet based companies. By 2005, China had the second-biggest market of Internet users in the world (measured by population). Nonetheless, per capital Internet use was still fairly low and the Internet search market in China was viewed as really ready.
Provides a summary of Internet development and China's economic reforms. Examines the crucial Chinese and foreign Internet players and looks at what it will take to succeed in this competitive market.
PUBLICATION DATE: July 01, 2005 PRODUCT #: SM145-PDF-ENG
This is just an excerpt. This case is about STRATEGY about STRATEGY & EXECUTION
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