The Ukrainian presidential elections of 2004 witnessed a massive uprising of the Ukrainian electorate against the incumbent government's approaches of ballot fraud and vote rigging. Critically assesses and compares 10 Ukrainian Web sites focusing on the election by assessing their Web site activity data.
By a skillful use of the Internet in order to increase volunteers as well as money, to organize demonstrations, spread a viral news, and to garner global sympathy for the cause, supporters of democratic change compensated despite a lack of accessibility to mass media. Compares broader Web usage and indicates societal and business consequences.
PUBLICATION DATE: January 15, 2006 PRODUCT #: BH186-PDF-ENG
This is just an excerpt. This case is about GLOBAL BUSINESS
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