This instance should be printed in color. This is the story of MTC, a Kuwaiti telecom firm that's grown from a sleepy, state monopoly to turned into one the fastest growing telecom companies in the world, with the biggest regional footprint across Africa and the Middle East. The CEO of the company, Dr. Saad Al Barrak had been successful in executing an aggressive growth strategy that found its crown jewel in the acquisition of Celtel, one of the largest telecom firms in Sub-Saharan Africa. Nonetheless, MTC threw into a dynamic new circumstance and marked the start of a phase that was very distinct.
All against the backdrop of an unpredictable African market with tremendous growth potential and fast increasing competition.
PUBLICATION DATE: March 23, 2008 PRODUCT #: 708477-HCC-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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