The Uria Menendez (B) Case illustrates the three major strategic alternatives facing the business. It can be used when the teacher needs to teach the case over two courses.
The first class investigates the reason behind the the business's success. The B case describes the problems regarding each alternative and the three primary strategic alternatives. In the second class, students can debate each choice.
PUBLICATION DATE: January 10, 2008 PRODUCT #: 408S26-HCB-SPA
Uria Menendez (B), Spanish Version Case Study Solution
This is just an excerpt. This case is about GLOBAL BUSINESS
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