Swire Drink, the biggest Coca-Cola bottler in China, just recently produced a business social duty (CSR) company to manage ecological, neighborhood, security and health efforts at the business' 9 bottling plants in China. The case thinks about organizational design choices in establishing the committee to manage the varied CSR efforts that took place in the dispersed plant areas, and the continuous work to much better link CSR activities to Swire Drink's brand name and company method.
The Swire Beverage CSR group required to stabilize the interests of vital stakeholders such as the Coca-Cola business, and business moms and dad John Swire and Sons. The case likewise shows some of the vital difficulties of implementing CSR programs in China, especially the trouble of discovering ideal NGO partners.
Swire Beverages Implementing CSR in China case study solution
PUBLICATION DATE: August 14, 2009 PRODUCT #: 410021-HCB-ENG
This is just an excerpt. This case is about ORGANIZATIONAL DEVELOPMENT