Trip Hawkins founded Digital Chocolate in Silicon Valley in 2003 to develop exceptional games for mobile devices. By 2008, the firm had expanded its operations into four countries and Digital Chocolate was one of the top developers of soloplayer games for mobile phones that were conventional and iPhones. In year 2009, Hawkins was excited for Digital Chocolate to start developing new kinds of mobile games that could be played by multiple players over a period of time.
Hawkins wondered just how to guide his business into this new place of social gaming without losing the great creative momentum the team had built over the preceding years.
PUBLICATION DATE: October 16, 2009 PRODUCT #: 410049-PDF-ENG
This is just an excerpt. This case is about ORGANIZATIONAL
DEVELOPMENT
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