NCC Construction Danmark (A): Back To Profitability Case Solution And Analysis, HBR Case Study Solution & Analysis of Harvard Case Studies

IMD-3-2202 © 2011
Chakravarthy, Bala; Coughlan, Sophie

NCC Construction Danmark A/S (NCC DK), a leading construction business in Denmark with profits of DKK 2.3 billion in 2010, had a 2.5 % share of the extremely fragmented Danish construction market. Torben Biilmann ended up being the CEO of NCC DK in October 2006, a time of monetary chaos for the business. Even worse still, the business's profitability fell precipitously: EBIT went from 2.9 % in 2005 to -0.5 % in 2006.

ncc case solution

There were 3 primary factors that the group felt positive of success in this gutsy move: (i) constantly enhancing the threat management method and the company state of mind, (ii) the growing value of sustainability in the construction market, and (iii) the business's special ability in digital construction, its dedication to sustainability and its proficiency in lots of parts of the value chain. Biilmann's vision for the business was to end up being the consulting specialist that clients would go to. Knowing goals: In assessing how NCC DK supported its company to enhance its profitability, and then constructed on this success to both grow and change its company design, individuals are asked to discuss exactly what next for this business?

Ncc Construction Danmark (A) Back To Profitability Case Study Solution

Subjects: Corporate transformation; Must Win Battles; Lean business routines; Project management; Growth platforms; Key customer program; Construction industry
Settings: Denmark ; Construction ; DKK 2.4 billion in 2010; 1125 employees ; 2006-2010