By 2010, the National Football League (NFL) was still having trouble attracting both a global roll and fan base despite systemized attempts at internationalizing since 1989. Why? Was it just a bad idea to try and export football, a sport that many measured distinctively American? Or was it a great idea that had been poorly perform?
PUBLICATION DATE: January 08, 2011 PRODUCT #: 711455-HCC-ENG
This is just an excerpt. This case is aboutĀ GLOBAL BUSINESS