This case is all about the establishment, growth, and direction of the Shanghai Zhangjiang Hi-Tech Park ("Zhangjiang Park"), which is located in the Pudong New Area of Shanghai. Considered to be one of the very competitive hi-tech industry clusters in China, the combined company strategy of Shanghai Zhangjiang Hi-Tech Park Development Co., Ltd. ("Zhangjiang Hi-Tech"), a key operator of Zhangjiang Park, comprised real estate development, hi tech investment, and integrated services. As of the time of the case, members of the Board of Directors of Zhangjiang Hi-Tech were faced with open questions like Zhangjiang Park would manage to keep its sustainable competitiveness in comparison with other hi tech and industrial parks in China. Board members were concerned with how Zhangjiang Hi-Tech would be able to satisfy the needs of both capital market and regional development.
Shanghai Zhangjiang Hi-Tech Park Development Co., Ltd. case study solution
PUBLICATION DATE: March 01, 2011 PRODUCT #: 411081-HCB-ENG
This is just an excerpt. This case is about ORGANIZATIONAL DEVELOPMENT