The general manager of a grocery distributor in New Zealand to decide whether to strengthen its regional warehouses in one place. Decision was made more urgent the recent loss of a distribution channel to a competitor. The company must weigh the costs and benefits of any potential impact on customer service, for which it is known.
This Darden study. "Hide
by Elliott N. Weiss, Bill McGettigan, Michael Murphy Source: University of Virginia Darden School Foundation 13 pages. Publication Date: September 16, 2009. Prod. #: UV3564-PDF-ENG