Globalization and instant communication have altered the rules of the game for business. In what is becoming an ultra-transparent world, every step and misstep is subject to examination and every company with a brand or standing to protect is not invulnerable.
The author contends that for most companies, it increasingly makes sense to opt for openness. He describes three key elements of openness that modern organizations should adopt: transparency, opening up the business model and placing intellectual property in an open commons. A company will embrace the three dimensions effective organizations for the 21st century, in the development, he says.
Succeeding Through Radical Openness a case study solution
PUBLICATION DATE: January 01, 2012 PRODUCT #: ROT155-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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