Color cases ought to be printed in colour, to optimize their effectiveness. As the head of the Novartis Institute for Biomedical Research in China, En Li was shepherding a $1 billion R&D investment in China. So far he was able to attract a significant number of Chinese-born but US-trained scientists to play a critical role in creating the website.
Sustainable was this strategy, and what were the key things he had to do right to set a globally integrated R&D unit in China?
PUBLICATION DATE: November 14, 2011 PRODUCT #: 612048-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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