This case emphasizes on the commercial training and consulting corporation contemplating if it must invest in the new virtual training technology as an embedded part of its growth strategy. The selection could significantly impact the character of the business's face-to-face training business, alter the company's historically successful business model, and influence long-range strategies for increase. Intertech was set up in 1991 and provided consulting and technology training for a wide selection of customers, primarily in Minnesota.
Tom Salonek, Intertech CEO and founder, was appraising the next steps to get the business's growth targets. While the choice to spend $25,000 was not critical financially , the virtual training choice needed to be seen from a variety of practical and tactical views because of its impact on Intertech's business model
PUBLICATION DATE: March 01, 2012 PRODUCT #: NA0174-HCB-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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