U.S. Government Contractors Harvard Case Solution & Analysis

Until 2009, USGC was growing at 12% to 15% per year, but starting in 2009, growth slowed to just 2% to 4% per year customers became far more cost sensitive and as customer spending slowed. Traditional opponents for example USGC were additionally challenged by new entrants to the market, including big non-U.S. businesses and big commercial service companies.

A number of these new entrants have edges in scale and cost position that allowed them to undercut USGC on price, causing loss of market share, furthering the challenges of slowing market growth.

U.S. Government Contractors Case Study Solution

PUBLICATION DATE: January 01, 2012 PRODUCT #: UV5194-HCB-ENG

This is just an excerpt. This case is about COMMUNICATION

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