This case is the company's strategy, business-government relations, and collective action problems associated with international and domestic lobbying in the regulation of the chemical industry. The fall of 2006, five of the legislative process for a major new law regulating chemicals in the European Union, it seems, is nearing completion. REACH, the Registration, Evaluation, Authorization and Restriction of Chemicals, will create a new European Chemicals Agency, require companies to submit test data on existing and new connections, and limit the generation of hazardous substances. Andrew Liveris, CEO of Dow Chemical, has to decide whether the company should engage in direct negotiations with the European Parliament and the Commission, meaning that the company can influence the rules, but will have the support of the final result. Case brief history of the Dow, the competitive dynamics in the sector, and control in the chemical industry to describe the REACH legislative process and the different approaches used to lobby for chemical companies, trade groups and environmental NGOs. "Hide
by Arthur A. Daemmrich Source: Harvard Business School 32 pages. Publication Date: November 12, 2009. Prod. #: 710027-PDF-ENG
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